Monday, October 18, 2004

Sinclair's Big Risk

Sinclair Broadcasting Group could stand to lose more than Senator John Kerry over their upcoming documentary, Stolen Honor.

Sinclair has ordered its 62 TV stations to air the anti-Kerry documentary before the election. But the backlash may be more damaging to Sinclair than Kerry.

With word out of the show's ties to partisan politicians, there's been a backlash of protests from viewers and advertisers.

It may end up costing Sinclair a lot of cash and ratings. (NYT)

No comments: